March 4, 2009

The Florentine gets LinkedIn

The Florentine was recently invited to participate in a roundtable on "new local media" organized by FlorenceIn, the local affiliate of the famous business networking site, LinkedIn. The evening included a presentation by one of TF's managing partners, Giovanni Giusti, who discussed free press media created for a highly targeted and faithful niche market.

The roundtable, coordinated by journalist Alberto Falossi, included members from the Reporter, InToscana, Io amo Firenze, Cityoff and Limezine. After the talk, guests were treated to an aperitivo and wine tasting featuring several Piedmont wines.

The night was made possible thanks to the hospitality of The Glutton's Heaven.